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Case study / 03

CHARACTER DESIGN
& ILLUSTRATION

Commissioned character design and illustration — from client brief to final light.

Role
Freelance illustrator
Period
2025–2026
Type
Client commissions
Tools
Clip Studio Paint, Photoshop, Procreate

Context

Commissioned character illustrations created for clients through Fiverr, from brief and visual references to final delivery. The work spans original characters, fan art, and atmospheric scenes shaped around each client's story.

Track record

100+ clients, 200+ completed commissions, and a 5.0 Fiverr rating — supported by consistently positive feedback on both the final artwork and the collaboration process.

Process

Lock values and silhouettes before colour.

Colour comes last. Working through two greyscale passes first means the image already reads at thumbnail size — the silhouette, focal point, and depth are settled before a single hue is chosen.

Stage 01: Initial line sketch
01 · Sketch
Stage 02: Value blocking
02 · Values
Stage 03: Refined values and light
03 · Refined values
Stage 04: Colour blocking pass
04 · Colour block
Stage 05: Final render detail
05 · Final render
Final artwork: Deer-centaur character commission
Final render · Client commission · 3840 × 2160

Key decision

Shifting the background from a neutral greyscale fog into deep forest greens grounded the creature in its environment, allowing warm highlights along the spine to pull the eye straight to the character's core.

Second pass · Commissioned fan art · Mo Dao Zu Shi

Applying the system to atmosphere and light.

A second pass proving that the pipeline holds across different lighting conditions and line-driven moods — locking ink line and tonal weight before applying washes of colour.

01 · Ink sketch stage
01 · Ink sketch
02 · Colour draft stage
02 · Colour draft
03 · Final artwork
03 · Final · Commissioned fan art · Mo Dao Zu Shi

Character design

Turnarounds, costumes, and colour scripts.

Production-ready character studies: silhouette exploration, colour development, front and back views, and costume variants.

Scarecrow character line sketch
01 · Line sketch
Scarecrow character colour exploration
02 · Colour exploration
Scarecrow character turnaround and palette
03 · Final sheet

Jester process

Character details and palette are developed only after the turnaround is structurally clear.

Jester character line exploration
01 · Line sketch
Jester character colour study
02 · Colour study
Jester final character turnaround sheet
03 · Final sheet